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brainiac/studio

Digital Studio

brainiac/studiobrainiac/studio

Spectra Baby Qatar

Mother & Baby E-commerce · Doha, Qatar · 2024
— Client
Spectra Baby Qatar
— Industry
Mother & Baby E-commerce
— Services
Shopify Development, Catalogue Architecture, Same-day Delivery Setup, WhatsApp Chat Integration
— Timeline
Launched 2024
— Team
Design and engineering, Karachi
— Year
2024
( 01 ) — the work

What we made for Spectra Baby Qatar.

7 scenes · scroll
01.1

The store, in numbers.

Facts from the live site: the delivery window, the offer and the catalogue.

0%
Off, across the catalogue
0am–7pm
Same-day delivery, Saturday to Thursday
0
Categories: pumps, bottles, accessories
0
Showroom in Doha, plus the store
01.2

A catalogue that sells itself.

The homepage and the hospital-grade pumps collection, with the pieces a mother touches: the price, the discount, the delivery window, the chat.

S1 Plus Electric Breast Pump

QAR 1.260

was QAR 1.575

Delivery

Same day · 10am–7pm

Quick add
01.3

Hospital-grade and manual.

Two collections on the same card: discount badge, name, was-price and now-price. Filter by stock and price.

Hospital-grade breast pumps
Hospital-grade breast pumps
Manual breast pumps
Manual breast pumps
01.4

Shopping with one hand.

Home and two collections on an iPhone, with the bottom tab bar and the chat button a thumb can reach.

Spectra Baby homepage on a phone
Manual pumps on a phone
Hospital-grade pumps on a phone
01.5

The parts a mother touches.

Rebuilt from the live store in Sniglet, the rounded face the brand uses everywhere: the product card with its discount, the buttons, and the rows.

Spectra · Hospital-grade

S1 Plus Electric Breast Pump

QAR 1.575,00QAR 1.260,00

Discount

20% off

Delivery

Same day, Sat–Thu

Warranty

Own page

1Add to cartQuick add

Every product page answers

  • Delivery information−
  • Warranty+
  • Returns+

Same-day delivery all over Qatar from 10am to 7pm, Saturday to Thursday. Fridays off. Chat on WhatsApp from any page.

Buttons

Add to cartQuick addChat with us

Display

Sniglet

Headings, names, prices

Text

Sniglet

Rounded · friendly · one family

The homepage, top to bottom.

Hero, category tiles, breast pumps, feeding bottles, footer.

scroll ↓
01.7

And the rest.

01The Spectra wordmark
  • Gold#CCA976
  • White#FFFFFF
  • Text#232323
  • Sale#E53935
02Gold on white, with one red for the discount badge
— in short

The Spectra Baby Qatar case study, in five lines.

  1. 01A Shopify store for Spectra breast pumps and feeding products in Qatar, built by brainiac/studio.
  2. 02Hospital-grade, wearable and manual pumps compared on one product card with discount, was-price and now-price.
  3. 03Same-day delivery across Qatar from 10am to 7pm, Saturday to Thursday, on every page.
  4. 04WhatsApp chat from every page and from the phone's bottom bar.
  5. 05Warranty, delivery and returns pages, with the Doha showroom address in the footer.
( 02 ) — the brief

What Spectra Baby Qatar needed.

A medical-grade product bought at a stressful time. A mother comparing hospital-grade, wearable and manual pumps needs the differences, the price and the delivery window in one glance, not a brochure.

The showroom and the store sell the same stock. Prices, discounts and availability had to be one truth, with the sitewide 20% offer applied across the catalogue without manual edits.

Questions come before orders. The store needed a chat line to a real person on WhatsApp, reachable from every page and every screen size.

( 03 ) — the build

How we built it for Spectra Baby Qatar.

  1. 01

    Collections that compare

    Breast pumps split into hospital-grade, wearable and manual; feeding bottles and accessories alongside. One product card for everything: discount badge, name, was-price, now-price, quick add.

  2. 02

    The delivery promise

    Same-day delivery across Qatar from 10am to 7pm, Saturday to Thursday, Fridays off — set up in Shopify Shipping and written on the announcement bar of every page.

  3. 03

    WhatsApp on every page

    A chat button that opens a WhatsApp conversation with the showroom team, on desktop and in the phone's bottom tab bar, so a question never needs an email.

  4. 04

    Warranty and trust

    A warranty page, delivery information, returns and the showroom address in the footer, so a first-time buyer of a QAR 1,500 pump has every reassurance before checkout.

( 04 ) — results

What Spectra Baby Qatar launched with.

Same-dayDelivery across Qatar, Sat–Thu
20%Offer across the whole catalogue
3Pump types, compared on one card
WhatsAppChat from every page
( 05 ) — questions

What people ask about this build.

How is a sitewide discount applied without editing every product?
Through Shopify's compare-at price on each variant, set once in bulk. The card then shows the was-price, the now-price and the percentage badge automatically, and removing the offer is one change rather than a hundred.
Why WhatsApp rather than a chat widget?
Because that is where the showroom already answers customers. The button opens a real conversation with the team instead of a bot, and the conversation carries on after the sale.
Can brainiac/studio build a store for a medical or baby brand in Qatar?
Yes. Spectra Baby and Ten Little Toes are both Qatar mother-and-baby stores we built. Start with the Shopify development page or send us the brief over WhatsApp.
( 06 ) — stack

Tools we used.

  • Shopify
  • Liquid
  • JavaScript
  • Shopify Payments
  • Shopify Shipping
  • WhatsApp Business
— ready

Working on something similar?

Tell us what you’re building. We’ll share the patterns we’d use.